Out with the ubiquitous oversized black acetate sunglasses with obnoxiously loud “CD” logos, oh-so-in with the new generation of Christian Dior couture eyewear.
Rihanna rocks #DiorSoReal.
When Belgian winder-designer Raf Simons took over as the House of Dior’s creative director, he gave its eyewear line a complete image makeover. No longer for aunties and tai-tais, Dior eyewear is now an effortlessly trendy avant-garde piece of architectural art for every face shape, style and scene – as sported by celebrities such as Rihanna, Taylor Swift and Zhang Ziyi. Its groundbreaking DiorSoReal sunglass – the it shade of 2015 and still hot for 2016, even has its own #DiorSoReal hashtag. Just check it out on Instagram and marvel at the street stylings that rock the sunglasses’ funky metallic cuts, dazzling silhouette and sleek mirrored lenses.
We’ve got DiorSoReal in all the best colour combos – check it out. We’ve got all the latest shades straight from the last Fashion Show runways. You’d be shocked to see how Dior is transforming the landscape of faces everywhere with its irregular and unusual shapes and ultra-flat mirrored lenses, yet retaining the timeless sophistication and chic modernity that’s defined the House for generations.
Watch how each Dior eyewear is impeccably created in the House Of Dior studio in Champs-Elysées, Paris to perfectly crafted by Italian artisans in the Venice region.
The Eye Site is one of a very exclusive clique of optical retail practices authorised directly by Dior to carry its collections, passing with flying colours a stringent vetting process covering our professional expertise, store design, clientele and more.
The Eye Site 